- Level One Nutrition
- Posts
- How To Be A Checkout Hero
How To Be A Checkout Hero
What matters at the supermarket ... and what doesn't?
Matt Fried
January 11, 2025 • Read Time: 4 minutes
Have you ever found yourself staring at a wall of options in your local supermarket or club store, having no idea which option to purchase, feeling pressed for time?
Yeah - this happens to all of us.
Even me - and I’m in the food business.
Today, I’ll teach you how to become a Checkout Hero!
The Big Picture 🖼️
Explain It To Me It Like I’m 5 🧒
[Video] ‘Checkout Hero’ Ep. 1 | Protein Drinks 🦸🏼♀️
1st Things 1st 1️⃣
Parting Zen 🧘♂️
The Big Picture 🖼️
Several things matter when it comes to making food purchasing decisions, such as:
What is it for / why are you buying this?
Do you like it?
Will you eat it consistently?
How often will you eat it? (The dose.)
What are the ingredients?
What are the attributes? (i.e. Organic, gluten-free, etc.)
What are the manufacturer’s standards? (i.e. Animal, social, environmental, etc.)
What’s the relative price, apples to apples?
Also, several things may not matter at all … or at least they don’t matter nearly as much as some influencers might scare you into believing.
Explain It To Me Like I’m 5 👦
Today’s topic, as simply as possible:
“Make the best choice you can and move on.”
[Video] ‘Checkout Hero’ Ep. 1 | Protein Drinks 🦸🏼♀️
This 14-minute video goes in-depth into what matters, and what doesn’t, and breaks down two popular protein drinks sold at Costco here in the USA:
👍 Be sure to ‘Like’ and Subscribe!
1st Things 1st 1️⃣
In the event that you don’t watch that whole video, no worries.
Bluntly put, if you have consistently poor eating habits, then panicking about a protein drink having 0.05% of carrageenan in it is NOT what matters most.
What matters most is establishing consistently better & better eating habits.
Which of course, I write newsletters about every week.
And have this FREE community with coaching and mini-courses on for.
Yes, I’m a fan of purchasing foods which are minimally processed, organic, sustainable, good for the planet, free of unecessary added ingredients, grass-fed, and so forth …
… and I understand the food industry better than most, because I’ve worked in it for 25+ years …
… so I know that every brand & product could become a potential rabbit hole of investigation.
And I’m also a fan of practicality.
Get consistent with your basics first.
Then make time to learn more about the business and science of food later, once your health is on track.
More on this topic to come soon.
Parting Zen 🧘♂️
A simple word, phrase, or thought to take with you:
You already know which foods are healthy. Eat more of them.
Be well,
Coach Matt
PS: Here are some other newsletters I recommend:
|
|
|
|
PPS: My common-sense disclaimer …
The advice I offer is not medical advice. If you have any medical issues, please consult your doctor first. The advice I offer should be personalized to your needs. I can help you make those personalizations or refer you out. Reply to this email if you need help.
Reply